welcome guide
I'm Rebekah, owner of
welcome
Grace + Company Designs is a boutique Branding and Website design studio, based in the Hampton Roads, Virginia area, right down the road from a little town called Driver. Grace + Company is known for its distinctively simple and clean design style inspired by strong typography, natural elements and a nod to the bond of beauty and function (I’ll never create something just ‘pretty’ for you, it will be well thought out and have purpose behind it!). The studio crafts beautiful, meaningful designs for clients in both locally and internationally and for businesses of all shapes and sizes.
Once we begin a project, we will work collaboratively to ensure your business reaches its full potential and maximum exposure with thoughtful and intentional design. I create designs that are contemporary, sophisticated and that reflect your business message and values.
At the start up stage or even after being established for years, investing in new design can be stressful and a very busy time while you are still working hard on your business, so I make sure to keep the process as simple and streamlined as possible. I put in the hours so that you can focus on what you do best and the end result is a happy client (YOU!), a beautiful complete design and an engaged target audience ready to try/buy/get in touch with you.
This guide will give you every ounce of information you need in order to decide if you want to work with me (which, by the way, would be AWESOME!) and also enable you to determine if we will be the perfect fit! If you have any questions, please don’t hesitate to ask.
Enjoy! x
OFFICE HOURS and
CONTACT INFO
HOURS
I work Monday - Thursday from 10.00 am to 4.00 pm EST, and am based in Virginia. I do not work on the weekend (Saturday/Sunday) and will never expect you to either!
PREFERRED CONTACT
Email is the best way to get in touch with me and during our project we will primarily use email and Dubsado to communicate. This helps me keep everything organized and in one place. Facebook and Instagram communication is not preferred as I’d hate to lose your details and info by accident!
PHONE/ZOOM
Prefer a face to face online chat via Zoom/phone? Feel free to schedule an appointment. Scheduling calls keeps my work from being interrupted (by both other clients and my children) and allows me focus on your project.
IN PERSON CATCH-UP
Are you local? Normally, I would love to catch up somewhere central to both of us for a coffee/tea and in-person chat, however at this time - I am not scheduling in person meetings for health reasons.
hello@graceandcompanydesigns.com
graceandcompanydesigns.com/contact
@graceandcompanydesigns
@graceandcompanydesigns
www.rebekahheffington.com
SCHEDULE A TIME TO CHAT!
AS EASY AS ONE, TWO, THREE
HOW IT WORKS
Check out the ‘Are We a Good Match section’ below and just have a quick scan to see if we will be a good match. I would love to work with you if you are committed to the process, passionate about your business but willing to give me creative freedom according to your vision, and ready to get this project started!
We will begin with chat over email, a call or if you are local, a coffee and catch up. Once we’ve had that initial discussion and we have locked in a start date, I’ll send you a quote to be approved, you’ll receive a contract to sign, followed by an invoice for the 40% retainer. The non-refundable 40% retainer is due before any work commences, and is required to book your spot on my calendar.
step one
Ensure we are a good match
step two
Get you booked in
To make sure we have a strong base to build your project upon, I’ll send you a questionnaire/s to fill out about your business, your audience and your vision. After you have filled it in, this will become our Project Brief from your answers and our ‘bible’ so to speak for our visual inspiration and creative direction that we want to take for your project.
Once your project brief is signed off and ready to be implemented, you will send your content in a cloud folder (Dropbox or Google Drive) or in 1 x email so I can begin to work on your design from a centralized source. This is an important step as while we will be working collaboratively, I’ll be relying on you to have your final content through, proofed and ready to go.
step three
Set the foundation with research
step four
Finalize all content
Where the magic happens! Using your brief as a guide, I will start to create concepts and draft out designs. Once I am happy with a first draft, I will send it through for review and then we will begin the process refinement rounds. You will have 3 business days to make and send feedback, and I will make the edits from there until you are 100%
happy with the look.
After you have signed off on any final designs, I will package up any files into a cloud-based folder or transfer your new site to you, and complete the project. Then it’s time to celebrate! Your new website, brand, or design is now live and ready to launch. Once you have begun to promote your new design to the world, I will showcase it on my website and social media channels as I am your biggest supporter, and cannot wait to see you succeed!
step five
Design & Refine
step six
Launch & celebrate!
service guide
Thoughtfully crafted personalized
brand design experience.
01. Branding experiance
Professionally crafted Showit website design
for a unique online experience.
02. Website experiance
Intentionally crafted workflows, emails & templates, along with
package and branding set-up for a smooth client experiance.
03. Dubsado CRM Set-up
Custom design services such as business cards, client guides,
media kits, css-coded dubsado forms, etc.
04. A-la-carte Design items
work with me
Do you have an amazing service or product to share with the world, but feel held back by branding that doesn’t represent who you are? Through the branding experience, you’ll walk away with a complete brand toolkit and the confidence to implement and grow.
BRANDING EXPERIENCE
CREATIVE AND STRATEGY FOCUSED
Branding Consultation Call
In-Depth Design Questionnaire
Discovery + Moodboard Design
our strategy
Primary Logo
Alternative Logo
Submark
Brand Style Guidelines
Color Palette
Typography Usage
Texture/Background
Business Card Design
Launch Graphics
your Deliverables
Project Investment $1750
40% retainer due for booking | Timeline 3-5 weeks
(balance due in two equal payment)
start your project
you will receive two initial logo concepts, 3 rounds of revisions are included.
Facebook Cover
Sticker Design
Canva Set-up and Templates
Media Kit
Pricing Guide
Optional Collateral Add-ons
The website experience is for you if you already have a solid brand foundation and are looking for a new website or website redesign to match your business goals. I will strategically lay out a website flow with your business goals in mind to convert more visitors into clients. You will receive my exclusive Website Content Workbook to help guide you through the copywriting for your website. This guide is full of prompts, SEO tips, and what type of copy and images will be needed for each page.
WEBSITE EXPERIENCE
CREATIVE CUSTOM SHOWIT DESIGN
Website Consultation Call
In-Depth Website Questionnaire
Sitemap Design
Content Workbook with copywriting prompts
our strategy
Custom 7-page website and blog built on Showit
Mobile Responsive Design
Newsletter Integration
Opt-In Integration
Custom Coming Soon Page
Video tutorials how to update your website
Social Media Integration
Launch Graphics
your Deliverables
Typical Project Investment $3500
40% retainer due for booking | Timeline 4-8 weeks
(balance due in two equal payment)
start your project
you will receive 21 days of website support after launch.
Additional Pages + sub site
Keyword Research
Copywriting
Monthy Retainer Support
E-Commerce Integration
Sourcing Stock Photography
Optional Website Add-ons
Let's help your business be found and allow you track your website by setting up:
Google Console Set-up
Google My Business Set-up
Submitting your Sitemap to Google
Naming Photos and Descriptions
Adding SEO to each page of your website
+ SEO Bonus Included
You’ll receive a customized one-of-a-kind brand and website to reflect your brand style, built on Showit. This is a creative, carefully designed process with your full collaboration. The end result will help you tell your story and set your brand apart.
compLete EXPERIENCE
CUSTOM BRANDING + SHOWIT DESIGN
Design Consultation Call
In-Depth Brand + Website Questionnaire
Discovery + Moodboard Design
Sitemap Design
Content Workbook with copywriting prompts
our strategy
Primary Logo
Alternative Logo
Submark
Brand Style Guidelines
Color Palette
Typography Usage
Texture/Background
Business Card Design
Launch Graphics
your Deliverables - brand
Typical Project Investment $5000
Due in four equal payments | Timeline 8-12 weeks
start your project
You will receive two initial logo concepts. After decided on your favorite,
3 rounds of revisions are included. You will receive 21 days of website support after launch
ADDITIONAL PAGES + SUB SITE
KEYWORD RESEARCH
COPYWRITING
MONTHY RETAINER SUPPORT
E-COMMERCE INTEGRATION
SOURCING STOCK PHOTOGRAPHY
Optional website Add-ons
Custom 7-page website and blog built on Showit
Mobile Responsive Design
Newsletter Integration
Opt-In Integration
Custom Coming Soon Page
Video tutorials how to update your website
Social Media Integration
Launch Graphics
your Deliverables - website
Let's help your business be found and allow you track your website by setting up:
Google Console Set-up
Google My Business Set-up
Submitting your Sitemap to Google
Naming Photos and Descriptions
Adding SEO to each page of your website
+ SEO Bonus Included
As a business owner, being organized is key to success. Manage your entire business all from ONE platform - Dubsado. This package offers a customized experience to streamline your business services, create automations to free up time, and best of all, match your brand aesthetics.
dubsado EXPERIENCE
automate & streamline your crm
Business Consultation Call
In-Depth backend set-up Questionnaire
Workflow Strategy Session
Recorded Walkthrough of your dashboard
our strategy
Brand Setting Implementation
Custom css coded form templates (1 of each type)
Questionnaires
Basic Workflow outline + Setup
Lead Capture Form
Package, Invoice, & Contract
Import your current leads and clients
Lead Capture Form integration to website
Automatic Scheduler Set up
Basic Workflow Setup [up to 6 workflows]
Canned Emails [COPY PROVIDED BY YOU]
Packages and Proposal flow Build-out
Contract Building [copy provided by you]
Recorded Video Of Your Dashboard
your Deliverables
Starting Project Investment $1825
40% Retainer Due to Start | Timeline 2-4 weeks
start your project
Content and Copy to be provided by Client, and timeline of project dependent on materials and data provided
Branded Email Signature Design
Canva designs for Client Portal & Forms
Payment Processor Integration
Email Integration
Calendar Integration
1 month of support following project completion
+ Bonus Included
Project
Expectations
Digital acknowledgment and acceptance of the terms and conditions by accepting the proposed quote and contract once we finalise the project details.
01. Acceptance of terms & conditions
This is my way of securing your spot in the queue and ensuring you are serious about moving forward with the project.
02. Payment of non-refundable 40% retainer
This is a collaborative process - I’ll need your input just as much as you’ll rely on me for design. Completing questionnaires ensures I have a solid foundation to start your project from.
03. Complete any homework/questionnaires
No matter what project we are working on, having all your content and business details ready to go is a must - whether we are undertaking a branding project, new website, or a print job, knowing the ins and outs are imperative!
04. Proofed and finalized content
TO ENSURE A SEAMLESS EXPERIENCE
